It is by inhaling the fragrances of the gardens of the Fontaines Parfumées in Grasse that Jacques Cavallier-Belletrud, Louis Vuitton's master perfumer, draws his inspiration. Citrus fruits are thus at the heart of his Le Jour se Lève perfume built around mandarin. The master perfumer describes mandarin as a wonderful component with citrus notes combining both the optimism of the fruit, the freshness of the zest, and the floral aspect of the orange tree.